Wednesday, December 08, 2004
Sony is lighting the match of the digital distribution fire. Well this news is a little old, June, but still very interesting. The new PSP will have the capability of playing movies off of memory sticks. So maybe you have Back to the Future saved on your computer at home, well now you can put it on a memory stick and watch it on your next plane ride to Hill Valley. This essential makes it a portable media player. From what people are saying Sony is actually going to provide you with the software to convert your video to the MPEG4 format needed to view video on the PSP. People are also saying the PSP may come bundled with movie trailer memory sticks. See they have already figured out how to make money off this great advance.
Now we all know the movie industry is cringing at this news. They shouldn't because first movies are not pirated online as much as music.(basically because of the long download times and quality). Second you will already own the movie in a DVD format and all you have to do is use an encoder with compression to fit it on a memory stick (the provided software will do this for you). The ownership rights stay with that person. This argument of being able to copy content is very old. I am sure when the VHS came out the movie industry was crying about it. Embrace it and work with it. More profits will come.
scenario: You are flying out of town and you want to watch some movies on the plane. You go to your computer and transfer 4 movies onto your PSP. No DVD's to carry, just one memory stick. The obvious place this is going is to purchase movies in Best Buy on the stick or with a fast enough service download it online(of course paying for it).
Of course this is already going on in Japan, see article.